
Texas Quarterback Arch Manning Signs NIL Deal with Red Bull
Texas Longhorns quarterback Arch Manning has secured a significant name, image, and likeness (NIL) deal with energy drink giant Red Bull. The highly anticipated endorsement deal comes as Manning, the nephew of NFL legends Peyton and Eli Manning, continues to make waves as one of the top young quarterbacks in college football.
Manning, who committed to Texas as one of the most sought-after recruits in recent years, will now represent Red Bull across various platforms, including social media, events, and advertisements. The partnership is expected to harness Manning’s growing influence, as he prepares to take the field for the Longhorns in his highly anticipated debut season.
“I’m thrilled to partner with Red Bull, a brand that represents energy, excellence, and pushing limits,” said Manning in a statement. “I’m looking forward to bringing that same energy to the field and working with a brand that aligns with my drive for success.”
For Red Bull, this deal marks a significant step in their ongoing investment in the college sports market. Known for their sponsorship of extreme sports and high-performance athletes, the energy drink company is now expanding into the college football scene with Manning leading the charge.
The deal highlights the growing importance of NIL agreements in college athletics, offering student-athletes like Manning unprecedented opportunities to profit from their name, image, and likeness while still in school. With his on-field talent and now Red Bull backing him, Manning’s future looks bright both in football and in
business.